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DigiEnable Podcast - August 2020

DigiEnable Podcast Show Notes:

1. Microsoft's robot editor confuses mixed-race Little Mix singers

Our top story last time, was about Microsoft replacing it’s contract journalists with automated systems, well it didn’t take longs to see a report of how it can all go wrong…

Microsoft Network’s artificial intelligence illustrated a story about the Little Mix singer Jade Thirlwall (left) with a picture of her bandmate Leigh-Anne Pinnock (right).

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Top Tips on Digital Media Apps and Hashtags

A regular question we get asked is what apps we recommend to create interesting and engaging images and videos, so here’s a blog to give you some useful apps we love.

We always try to pick apps that work on both Android and iOS, if not all platforms, so that when we run training on these apps, everyone can see the same settings, screens and functions – also great if you work across multiple devices and platforms for your projects too.

Imaging Apps for Social Media

Photo Studio Pro

http://www.kvadgroup....

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DigiEnable Podcast - June 2020

DigiEnable Podcast Show Notes:

1. Microsoft is to replace dozens of contract journalists on its MSN website and use automated systems to select news stories, US and UK media report.

But it employs journalists to decide which stories to display and how they are presented.

Around 50 contract news producers will lose their jobs at the end of June, the Seattle Times reports, but a team of full-time journalists will remain.

Some sacked journalists warned that artificial intelligence may not be fully familiar with strict editorial guideli...

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DigiEnable Podcast - April 2020

DigiEnable Podcast Show Notes:

 

1. April – the new January

Great time to reboot your marketing strategy – new tax year, new budgets, new quarts time.

https://www.smartinsights.com/digital-marketing-strategy/how-to-restart-your-2020-marketing-strategy-on-the-right-foot/

 

2. Tips for Staying Productive when working from home (DigiEnable Blog)

...
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Are you social listening in the Dark?

First off, let’s explain what “social listening” actually is.

If you’re using social media, chances are you have your notifications switched on, and are only checking and answering private messages if you get an alert. Then you’re social monitoring.

 

To get to social listening, you need to go much further, and deeper.

The aim of the game with social listening is analysing conversations, reflection and understanding, tracking conversations and sentiments around words/themes/brands.

This is s...

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DigiEnable Podcast - October 2019

DigiEnable Podcast Show Notes for October 2019

1. Google’s “September 2019 Core Update”

It’s seems long gone are the days where google names is search algorithm updates fun names!

https://www.semrush.com/blog/google-news-digest-broad-core-update-fresh-gsc-data/

This includes better options to preview your structured data in the search console, meaning more control of your search listing display.

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Using Snapchat for Business

Recently we were invited to speak on a webinar for retail business owners, about the benefits of Snapchat, reaching 6.2million people in UK and having 190 million daily active users, it’s worth taking a look at.

Snapchat is renowned for being a platform where young people spend most of their time. When you think about how most of their parents will be on Facebook, it makes sense they’d want to be somewhere different.

Stats have stayed similar since it’s launch in 2011, with 90% of Snapcha...

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How to Sell and Engage with different Generations (Gen X, Y & Z)

Millennials are challenging the way businesses across the world do business. If businesses don’t change the traditional buyer-seller relationship, businesses will die.

It sounds like a sweeping click-bait headline, but the research is there and if businesses don’t “move with the times” they will die out, along with their increasing aging client population.

This of course, won’t happen immediately, but if you think about how you can future-proof the way you sell and communicate with your clients and customers, you will save yourself future stress further down th...

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Why is Social Media is Important for Business?

As those of you who are subscribers to our email newsletter will already know, we have exciting news to share for 2019. Not only are we loving 2019 so far, working with lots of you fabulous people, but we also have a new addition to our team!

Neil joins the team this year to support our new done-for-you services, offering Social Media Management. 

After lots of you come on our training courses, and then ask us if we can do it for you, we’ve always said if you can do it yourself, that’s always the best option. But the more and more we talk to you, we understand t...

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3 Reasons Social Media and Office Christmas Parties Don’t Mix

“He's making a list
He's checking it twice
He's gonna find out
Who's naughty or nice”

  • “Santa Claus is Coming to Town”

It’s upon us, whether you like it or not Christmas is just around the corner. It snuck up on you while you were getting over Halloween and let’s not even talk about Black Friday, just in case you were one of the one’s who went a little crazy in the sales. Pretty much everyone we know is already well and truly into Christmas mode, which means that the annual office party is right around t...

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