Chorley Through and Thru! DigiEnable supports Chorley FC

As you might have gathered if you've followed any of our social media, Liz and Darren are keen fans of trying different sports out (attending and watching them that is), and with the spirit of supporting local, they snapped up the opportunity to get involved in the "Hottest Ticket in Town" campaign.

"Local" to DigiEnable, is Chorley and the North West of England, so something we can get behind, but also support and attend locally too is fantastic! Being able to support Chorley Football Club's Hottest Ticket campaign is great. Pretty much any business, however small c...

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GDPR Made Easier

The topic on everyone’s mind at the moment, and a conversation at most business events is GDPR.

The General Data Protection Regulation comes into effect on the 25th May 2018. You can read the full official document at https://gdpr-info.eu or read on for an overview.

 

We’ve found there’s lots of miss-information and scare-mongering that is making a lot of people and businesses worry more than they should.

 

GDPR is important, and shouldn’t be taken lightly, but it doesn’t...

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SEO Should Complement, Not Compete With Other Marketing Initiatives

When it comes to online marketing, it’s crucial to make every effort work seamlessly with everything else. So, when you think about SEO, you should think of it as a part of a whole rather than something that can hinder your other marketing efforts. It shouldn’t compete with your AdWords or your PPC, and it certainly shouldn’t compete with your content marketing.

Think of the example of building a house, you’ll not just want walls, you’ll also need windows, doors, furnishings and a team of people to work together to make that happen.

 

The real de...

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Press Coverage for DigiEnable - Tech isn't just for men and geeks

Recently we were listed in the Female Founders 101 list for the work we do. That was brilliant! We don't often shout about what we do, so when we get into awards, lists, or the press, we feel really honoured to be involved and included! 

The female founders list covered some amazing founders and co-founders who are out in the technology industry doing positive, productive work, so to be included alongside these women, (some that I've been in awe of for years) is personally a great achievement. 

Following this we had the fab opportunity of being interviewed by s...

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Google Search, An Important Stop On The Customer Journey

Numerous studies have been conducted on the behavior of consumers. Much of the studies revealed that a vital part of the customer journey involves conducting online research. Let’s look into how Google search has impacted much of the online buying process for consumers.

Stages of the buying process

1. Raises awareness

At the first stage of the buyer’s journey, your potential consumer realises a want or need for a specific product or services. They come to Google to get a better understanding of what they want or need. F...

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The Growing Importance Of Voice Search For Businesses Today

Asking Siri, Alexa, or OK Google questions today is practically part of everyone’s daily life. You don’t have to open a search engine and type your question or some keywords to get the information you’re looking for. By directly talking to your smartphone or other gadgets, you’ll get a quick response to your query.

Voice search allows searchers to make voice command search queries through the use of speech recognition technology. When a query is received, search engines will return a direct answer and show a list of results. Search engines will come up with responses by ma...

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Generating new business, even when the office is shut

It’s a scary fact that almost half of the businesses currently trading in the UK don’t currently have a website, or even an online presence. Many of these are sole traders, or businesses who don’t feel the internet is relevant to their line of work, but they couldn’t be more wrong.

Over 97% of internet users search for businesses online

It’s almost instinctive now that when we’re looking for a new product or service, our first stop is Google. In most cases, we are nowhere near choosing a supplier at this stage and will just search for vague ...

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Produce Engaging Photography with your Smart Devices

Do you carry a smart device in your pocket or bag pretty much all day everyday? Then you could be using this vital tool to help with your marketing and digital storytelling for your business or organisation!

 

A smart phone or tablet can help you take photos, videos, edit them, add text, make them look all shiny and engaging and share with your clients, customers, supporters and the world. Awesome hey?! But you might need a bit of a hand getting those images as good as possible, with the tech you have to hand. Here’s where we can help.

 

D...

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Creative Ways To Explain SEO To The Non-Technical

Search engine optimisation or SEO is a broad and notoriously technical topic. Even people who have been working in the industry for years can still have difficulty understanding some aspects. Assuming that a non-technical individual will comprehend the ins and outs of SEO is like expecting a newborn to speak a language fluently.

It takes time to understand any technical topic. When it comes to SEO, you might need to get creative and dig deep for ideas you can use to explain the concepts. Here are a few ideas that we hope will help you, and others you talk to

“...
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